work

Lightspeed x-series

Designing for Customer Profile Optimization

Dive into the heart of data finesse with this project and explore how to masterfully prevent, identify, and merge duplicate customer profiles, turning data management into a precision art.

An automated solution to enhance data accuracy, improve customer interactions, and streamline staff operational efficiency.

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Upserve Inventory app

Managing Staff expectations

Pioneered an initiative to streamline and optimize inventory check-in processes in the Upserve Inventory app, boosting operational efficiency.

Pioneered an initiative to streamline and optimize inventory check-in processes in the Upserve Inventory app, boosting operational efficiency

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EXPLO

Improving decision-making among users

Revitalized user engagement by leading a design enhancement initiative for Explo, a web app dedicated to simplifying parents' planning of their children's summer camp activities.

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LinkedIn "Circles"

Enhancing user experience

Led the conceptualization and development of the "Circles" feature for LinkedIn, focusing on enhancing the user experience of grouping contacts.

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Phillips Design

Elevating the consumer purchasing journey

Designed the Phillips' e-commerce site, prioritizing improved user experience through enhancements to the existing information architecture.

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